The New Originals presents an ode to everyday solutions for survival and community amusement. In the world shaped recently by indoor living, we seek inspiration from the outdoors and the beauty of thriving outside. We explore scouting culture as a theme, focusing on honour, kinship and knowledge of the outdoors. TNO Scout Camp is a way of stepping into a more grown-up direction, while still keeping our inner child alive. This collection focuses on more serious colours mixed with our signature playful graphics.
Through the lens, we captured the essence of this collection, artfully balancing the serious colors and camping elements. The resulting imagery serves as a visual testament to The New Originals’ remarkable ability to infuse their garments with a captivating blend of sophistication, authenticity, and boundless creativity.
This lookbook not only showcases the distinct personality of The New Originals but also lets the viewer embrace the spirit of exploration and camaraderie.
